The world of creative writing is part of an ecosystem of sorts, a feedback system that predates the monetary world. It needs flow for health. Ideas are many rooted and many branches, as are the neurones that build them. They are widgets built for sharing, for community recycling, building and innovation. This is life. The ideas last longer than we do, weaving, morphing, becoming new flashes if inspiration. This is why we tell stories rather than think only to ourselves. The very act of sharing ideas is essential to human society - either as knowledge, emotions or creative metaphors and puns. We are all in this web and we are all connected.